Equipois's ZeroG Counterbalancing Act Aims to Revolutionize Assembly Lines

Garrett Brown, the man behind Hollywood's Steadicam, is looking to bring a little upgrade to manufacturing. Brown has partnered with Eric Golden's LA-based Equipois to help release the "zeroG", a new type of mechanical arm that could reduce manufacturers' health care costs by up to $13 billion annually.

Spawned from a conversation with a Honda engineer who liked the idea of a Steadicam mechanism on the factory floor, the zeroG is crafted from high-grade aluminum and steel and helps minimize overexertion by using simple physics. Each arm is fitted with spring that counterbalances the weight of heavy tools, which in turn makes the tools "lighter" and easier to use.

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Ford and Top Gear Australia Revive Mad Max Interceptor with a Pair of Concepts

More than 30 years after George Miller's original Mad Max film starring Mel Gibson as Max Rockatansky hit the screens turning both the American-born Australian actor and his jet-black Ford Falcon XB GT351 coupe-based Interceptor into movie icons, Ford’s local division in partnership with Top Gear Australia magazine, has revealed two concept studies for a modern day Interceptor.

The company formed a group of designers led by chief designer of passenger cars for the Asia, Pacific and Africa region, Todd Willing. The team created several of studies that paid tribute to the styling cues from the original XB Coupe Interceptor, but ultimately, only two made the cut. The winning designs were penned by Nima Nourian and Simon Brook.

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Ford Sues Nissan Over Brazilian TV Ad that Ridicules the Focus for Being Overpriced [with Video]

Ford’s Brazilian arm has filed a criminal (!) lawsuit against the local division of Nissan for airing an aggressive TV commercial directed at the Focus sub-compact. To make a long story short, the parody-like ad points the finger at Ford for allegedly overpricing its Focus model.

The TV spot, which looks exactly like a rap video, shows two men dressed as Ford engineers living the big life with gold chains and rings, plenty of champagnes, and –the best part- an exotic assortment of sexy women in bikinis dancing around them. And oh, there’s also a silver Ford Focus on the background….

At the end, the commercial announces the price of Nissan’s Tiida sub-compact (sold as the Versa in the States), which in Brazil, costs around BR 3,000 or a little over US$1,800 less than Ford’s rivaling Focus.

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VIDEO: Ken Block Flips His Fiesta ahead of Rally of Portugal

Ken Block got off to a bad start before his third WRC event of 2011, crashing violently during the shakedown of the Vodafone Rally de Portugal yesterday. Even though the Ford Fiesta RS WRC was destroyed, lucky the American race driver and his copilot Alex Gelsomino managed to walk away from the incident without any injuries.

It's the first major crash for Ken Block in a World Rally Car and this means the Californian will have to watch this weekend's rally from the sidelines. The next WRC event for Block will be Rally Argentina (May 26-29). Check Block's unintentional stunt after the jump.

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Fox Body Mustang Gets an Injection of Coyote V8 Power

There was a lot to like about Ford’s “Fox Body” Mustang of the 1980’s. Though lacking the attractive lines or brutish character of the first generation, it was a substantial aesthetic improvement over the Pinto-derived second generation ‘stang. It was also somewhat unique in pony car history for offering a 2.3 L turbo four alongside the usual assortment of V6’s and V8’s, purporting to offer the right combination of performance and economy.

So it’s no wonder the Ol’ Fox is popular with pony car enthusiasts. Now, Kurgan Motorsports of Atlanta has taken one of these semi-classics and retrofitted it with the barnstorming 5.0 L “Coyote” V8 and drivetrain from a wrecked 2011 Ford Mustang GT.

Kurgan Motorsports owner Bob Kurgan explains:

“The engine just dropped right in. It was everything else that was difficult. With this engine only being out for just a little while, everything had to be custom built for it to swap over. Getting the engine running was easy. We had to custom make the motor mounts, air conditioning brackets, power steering brackets ourselves. But it’s a friggin’ animal on the streets.”

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U.S. Market 2012 Ford Fiesta Gets Three New Custom Packages

Ford's Fiesta sub-compact has gained three new packages, two for the interior and one for the exterior, for the 2012 model year. The two interior packages are the Race Red and Oxford White and offer a personalized appearance with two-tone colored components.

Said to be inspired from the world of fashion and available on the Fiesta SEL and SES models, the interior packages feature contrasting interior accent colors on the center console, door panels and rings that surrounding the air vents.

The two-tone leather seats and steering wheel feature contrast stitching, while the shift knob is covered in black leather. Finally, the seats are also decorated with a debossed “Fiesta” logo.

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New Video of Ford’s 2012 Focus ST Hot Hatch

Ford’s European arm has released yet another video of its upcoming Focus ST sport hatch that’s expected to hit the market early next year. There’s nothing new to see per se as the company has already published numerous teaser films in the months following the car’s introduction at the 2010 Paris Motor Show.

As a reminder, the hottest version of the new generation Focus (that is, until Ford decides to resurrect the RS nameplate in the near future) will be propelled by a force-fed 2.0-liter four-cylinder engine cranking out 250 ponies and 360 Nm / 265 lb ft of torque. The show car was equipped with a six-speed manual gearbox driving the front wheels, but there’s a good chance the production model will also be offered with a dual clutch transmission. Hit the jump for the video.

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Ford’s "Motorsport-Inspired" Ka Grand Prix Packs a...Whopping 69 Ponies

This flashy-looking Ford Ka is a new limited edition version of the company’s city car called Grand Prix, of which only 120 units will be produced for the Netherlands with sales set to start at the end of the month. Ford says the car is inspired by racing, but that may apply only to the design, since power comes from a modest -to say the least- 1.2-liter 69HP engine, fitted with Ford's Auto Start-Stop system.

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Loder1899 Gives the New Ford C-Max More Attitude and Power

It’s been a while since we last heard of Loder1899, but the German tuning house is back with a new proposal, this time for Ford’s new C-Max compact minivan. The tuner’s offerings include both performance tweaks and aerodynamic bits.

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Lincoln Brand and Porsche 911 Top JD Power's 2011 U.S. Vehicle Dependability Study

Ford's luxury division Lincoln moved up one spot in the annual JD Power reliability study to gain the title of most reliable brand sold in the U.S., ahead of Lexus and Jaguar. The industry overall vehicle dependability has also improved compared to 2010, but automakers still have problems with new technologies and features.

The 2011 study takes into account problems experienced in the past 12 months by more than 43,700 original owners of three-year-old cars (2008 model year). JD Power determines the overall dependability by the level of Problems encountered Per 100 vehicles (PP100). A lower score reflects higher quality and the good news is the overall vehicle dependability averaged 151 PP100, the best value since the creation of the study.

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1965 Shelby Cobra 427 vs 2011 Ferrari 458 Italia in a $400,000 ¼ Mile Race Bet; Can You Guess Who Wins?

A no-nonsense, classic American muscle car from the 1960s going head to head with a high-tech, thoroughbred Italian supercar in the ultimate quarter mile race. What more could you ask to make this battle more interesting? Well, how about a $400,000 wager?

The story has it that Dan Bilzerian, owner of a ‘tricked-out’ 1965 427 Shelby Cobra, placed a bet that his American muscle car can beat his friend Tom Goldstein's 2011 Ferrari 458 Italia in a quarter mile race.

On March 9, 2011, the two men brought their cars down to the Las Vegas Motor Speedway racetrack and put their money where their mouth is. And no, we won’t spoil the surprise by telling you who won the bet. Video follows after the break.

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Multicultural BMW 728i with Shelby Mustang Front and Nissan Skyline GT-R Rear End

You'll be hard-pressed to come across a more bizarre replica than this BMW 7-Series-based model, which was found for sale in Kuala Lumpur, Malaysia, by ellena formelent reader Ahmad. If you do, please don’t hesitate to contact us…

Now, what we have here is a BMW E23 model, or to put it more simply, a first-generation 7-Series sedan. To be precise, it’s a 1985 728i that left the Bavarian firm’s factory with a 2.8-liter inline-six gasoline unit delivering 184 horsepower.

For aesthetic reasons us ordinary mortals would find hard to comprehend, the owner of the BMW went and transformed the front-end of the 728i in the likes of a Shelby Mustang, and the rear to imitate the look of a Nissan Skyline GT-R R34. Feel free to check out the rest of the pictures after the jump and have your say in the comments section below.

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Ford CEO Alan Mulally Believes Fiat 500 Won’t Succeed in the USA

There’s been a lot of hype surrounding the U.S. launch of the Fiat 500, with many predicting a commercial success for the Italian mini even before it landed on this side of the Atlantic. However, there’s one industry executive that doesn’t believe in Fiat’s retro-penned hatchback. We’re talking about Ford CEO Alan Mulally. When asked about the market prospects of the Fiat 500 in the United States in an interview with Italian-language news magazine Panorama, Mulally said: "I do not see large market in the U.S.A. for a smaller car than the Fiesta. Those that tried failed.”

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New Ford Fiesta Sales Reach 1 Million Units in Europe after 28 Months on the Market

The latest generation of the Fiesta, which is also sold in the States, is proving to be quite a hit for Ford in Europe as sales have reached one million units. The milestone was achieved 28 months after the supermini first went on sale in the continent in October 2008. The European market versions of the three- and five-door Fiesta models are produced in Ford’s plants in Cologne, Germany and Valencia, Spain. Ford said that the Fiesta’s cumulative sales in Europe since the introduction of the first generation model in 1976 have so far totaled 14 million units.

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Ford Releases Videos of Its New Police Interceptors Taking on the Competition

Ford has released a series of six videos with the Taurus and Explorer-based police vehicles undergoing various tests performed by police officers. The performance, handling and durability of the Interceptors were tested in a series of real-world police maneuvers and driving conditions and then compared to those of the competitors. The six videos show Ford's police cars taking on the Chevrolet Tahoe PPV and Dodge Charger Pursuit in a series of tests to find out which are the most capable purpose-built police cars.

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Ford Says Next Mustang will be Designed with Styling Input from Around the World

*2006 Ford Mustang Giugiaro Concept Pictured above

Ford believes its Mustang pony car isn't just an icon in North America alone, but an icon all over the world and as such, it should reflect the company's new philosophy in which products are created with global input.

Speaking on the sidelines of the 2011 Geneva motor show, Ford's group vice president for global product development Derrick Kuzak, dropped the bomb: the next-generation of the company's pony car will be the first Mustang with styling themes proposed by studios in Europe, Australia and other regions. Up until now, the design of the Mustang was a U.S.-only matter.

"It is a common process we [now] use on every vehicle," Derrick Kuzak told reporters in Geneva. "When we embark on a new product, particularly one that is all new, it involves all of the studios. Then J [Mays, Ford's global design chief] and the design team pick the best of those themes," he added.

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Ford to Debut BTCC Focus Race Car at Geneva Motor Show

The first ever touring race car version of the all-new Ford Focus will make its world premiere at this week's 2011 Geneva Motor Show, ahead of it is scheduled track debut in the British Touring Car Championship at Brands Hatch towards the end of March.

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Geneva Preshow: Ford Reveals B-MAX Small MPV Study Based on the Fiesta

Scheduled to make its world premiere at the Geneva Motor Show this week is Ford's brand-new B-MAX concept that previews the firm's upcoming small MPV, designed to replace the current European Fusion and rival the Opel Meriva. Based on the Fiesta platform, the almost production-ready minivan has some striking features, the most obvious being the new door concept. It has no B-pillar and the twin doors have a conventional opening system in the front and a sliding system in the back.

By eliminating the traditional B-pillar, Ford promises best-in-class access to the cabin without compromising safety. With both front and rear doors open, the aperture measures 1.5 metres, around twice the width offered by competitors, according to Ford.

“With its unique door format and dynamic design, the B-MAX sends a strong message that customers looking for a compact, stylish and versatile vehicle will soon have an exciting new choice,” said Stephen Odell, CEO of Ford Europe. Another highlight is the lack of door handles, with the opening system being remote-controlled.

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Ford Brings SYNC Technology to Europe Starting with the New Focus

Ford will offer the infotainment and connectivity system to its European models starting from 2012, the company announced today. The all-new Focus will be the first vehicle in Europe to feature the SYNC technology, with other models to follow. Ford said it wants to have 2 million SYNC-equipped cars on European roads by 2015.

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Foxy Mustang vs. Tree: Tree 1, Mustang Nil [with Video]

What enterprising youth hasn’t hooned around an empty car park in a car? I think it’s safe to say that most motoring enthusiasts would have at one stage in their lives, before they had the bravado to exercise their “skillz” [sic] on the track (or, in some cases, a nasty accident that makes them take pause). Well, think of this video as the interim stage between, “Parking Lot Racer” and “Certified Track Demon”.

So we have this guy (it would have to be, yeah?) in a post-1987 Mustang. He’s participating in some sort of coned off track racing shenanigans. It’s all fun and games power sliding through the cones until the 1:05 minute mark. Then...BAM! On the plus side, the car hit on the passenger side, which appears from the video to be unoccupied.

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